As we are heading towards the end of our Summer of Top Tips, I thought these notes taken from Let’s Talk – Social Media for Small Businesses by John Jantsch, Duct Tape Marketing was a good summary:
“…Content + Context + Connection + Community = Social Media Marketing.
Social media is the use of technology to co-create, know, like, and trust.
Social media conversations are just that – open, honest, transparent conversations, not sales pitches or shouting festivals….”
If you remember one thing let it be the first one!
